Monday 27 November 2017

The significance of mobile app development

App development refers to the development and service of mobile application software. APP refers to the meaning of the application. APP technology can be applied to the mobile Internet. Under the background of the mobile era, personal applications are the first to enter the cloud era. Enterprise APPs based on the cloud platform are welcome to develop in the mobile Internet field.

The significance of mobile app development:

1, establish its own sales platform

Make use of the features of websites, Weibo, Wechat and mobile clients to open up social marketing channels and enhance the penetration of brand promotion. Cloud Nine technology solutions headquarters, branch type is particularly applicable to the omni-channel marketing needs of the retail industry, such as food, clothing, cosmetic, digital, etc., can help businesses to shop to do the user's mobile phone, convenient Users enjoy "double eleven on fingertips" anytime, anywhere.

2, QR code applications

Through the application of two-dimensional code, to achieve seamless connection from offline to online. Different QR codes printed on different advertising carrier, APP production statistical analysis system.

Can help businesses effectively statistics on advertising effectiveness (APP users to download the number).

3, build a strong user database

Through the membership system, to achieve user behavior record analysis, the establishment of user database. Cloud nine technology for business partners to provide a powerful statistical analysis system to help customers conduct user behavior data statistics: In addition to the conventional user statistics, activity analysis, user area distribution, terminal brands, operators analysis, statistical analysis system focused on The user's behavior (product browsing, collection, ordering, payment, etc.) made a detailed record. Through these data, we can relatively accurately group users, with cloud nine technology content management system to easily carry out group promotions, access to greater business benefits.

4, enhance data interoperability, build communications supply chain

To achieve interoperability of the various systems of data, improve the communication supply chain. Cloud Nine technology for enterprises to create "APP five networks," the supply chain industry platform to achieve a background management, five network data synchronization, five networks presented, customers catch all. The emergence of the "APP Five Networks" platform will solve many problems in network marketing for enterprises, and make enterprise network marketing become more specific, more practical and more economical. First of all, through the mobile Internet platform, "APP Five Networks and One All-in-one" can obtain more accurate information of users through the mobile Internet platform so as to classify user categories and screen Internet marketing objects. Secondly, customer information consultation and feedback of mobile APPs can enable enterprises Point-to-point communication with these objects to further understand the needs of users; Finally, through the mobile phone network platform, enterprises can more targeted products and services to the targeted population.

5, establish social marketing channels.

Weibo, WeChat, websites, mobile clients are all social marketing. Mobile advertising platform is an independently developed and put into operation mobile marketing platform that supports 4 mobile advertising form, covering more than 100 industries. Mobile advertising platform also provides sophisticated advertising data analysis services, APP developer can view their own advertising effectiveness, understanding of APP user data, display volume, click-through rate, as well as user download behavior, installation behavior and many other data; companies in mobile advertising The platform chooses various types of mobile ads suitable for customer needs and then provides customers with APP promotion services for the mobile Internet industry.


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